Yuki Ona For Estela Mag

October 2, 2016


Inspired by the Japanese folklore “Yuki Onna”, translating to Snow Woman, this editorial focuses on the three traits of the famed yokai: being sultry, lonely, and fierce. As this mystical spirit roams the Japanese snow mountains and feeds on traveling men, the presentation focuses on highlighting the creature’s traditional traits as well as giving it a more modern approach. Respectively, each shade of color in the pictures are mere symbolisms of Yuki Onna’s retelling, with white representing the snow, blue representing the cold, and red representing the blood of her victims.
Photographer Reinhardt Kenneth | Art Director Nadia Nathania | Makeup & Hair Artist Shelley Sebastian | Stylist Julius Juan | Manicurist Kiki Coroline | Model Ivonne Fergie Torres (R2M Model Management)